Saturday, July 28, 2018

Breakfast Sandwich #122 - Casetta Kitchen aka Delicious Clickbait

Sandwich: Porchetta Egg Sandwich
Location: Casetta Kitchen
Date: July 21, 2018
Cost: $9

Back in May I came across this Food Network article which claims to list the best breakfast sandwich in each state. The Food Network is big on these state by state lists and it gets a little ridiculous - 50 States of Hot Dogs? I guess so, but I'll save you the clicks and spoil the surprise - Wisconsin's entry is a bratwurst, which isn't a hot dog. 50 States of Brunch? I was prepared to be annoyed by that list but I'm going to save you clicks again and tell you their choice for Wisconsin is Graze and they start it off with an order of cheese curds and I can't argue with that. Having said that, a brunch list is about as cheeky as the concept of brunch itself, which is to say, plenty.

As for the breakfast sandwich list I have all the usual complaints about these types of things. How much actual research was done to compile this list? What metrics were used because she sure as shit didn't come here and try more than a precious few of this states offerings. Maybe The Food Network has a Network of Nibblers™ spread all across the nation and they're feeding their info to a writer in Brooklyn who is pretending to know what is going on here in flyover country. If that's the case WHY THE FUCK WASN'T I CONSULTED? I'm sorry. I'm not angry. I'm somewhat upset (very) and a bit disappointed (unfathomably). I just love breakfast sandwiches so much and I hate to see a list which hastily proclaims a sandwich the best in the entire state and callously ignores the rest of the sandwiches, who, perhaps it goes without saying, have feelings too. It's irresponsible and obvious clickbait and boy oh boy did I fall for it cause here we are.

But here is the truth as I know it - the more we learn about sandwiches, the less we know about sandwiches. If one truly has the knowledge of the best sandwich in the state they can show that that have done they research and back it up with with a litany of facts and footnotes and flavor profiles. They did none of this. So we're left with clicks. Clickbait, precisely. That's probably what people want to read anyway, and in most cases, they just want to look at a photo. Nobody really wants to read an exhaustive study on breakfast sandwich offerings in Arkansas, or Wisconsin. There isn't compelling demand for say 100+ reviews of breakfast sandwiches primarily based around a single metropolitan area. I can prove it. My point is that just because the market will accept and even reward watered down proclamations paired with a juicy photo doesn't mean the statement is any less irresponsible. Still, I wish I had the time to introduce myself to each and every sandwich on that list.

I did finally find the time to introduce myself to the sandwich they chose to represent Wisconsin. Casetta Kitchen wasn't on my radar until I read the clickbait article although I think they've been around for a couple of years. They are primarily a breakfast and lunch spot aimed at the downtown business crowd and while they have a few options for breakfast sandwiches during the week the Porchetta is only available on Saturday.

You have options.

That irresistible yolk. I couldn't handle it, I just had to...


It's making a strong case for itself. 
The Sandwich - Porchetta. No options are offered. They don't tell you they are going to cook the egg perfectly to your liking without even asking how you like it. They don't tell you that when your sandwich appears the top bun will be cockneyed off at a rakish angle and when you see the yolk it will appear to you as a nipple appears to a hungry baby. That would, admittedly, be a weird thing to put on a menu. It's weird enough to put it here. The provolone cheese is a good choice for this sandwich as it adds a touch of creamy consistency while taking a backseat to the porchetta and giardiniera. The first bite gave me me a Fraboni's porketta sandwich flashback to the days when I worked near the Monona Drive location and ate it with regularity. The meat has a similar herby, smokey, dense flavor but this sandwich is completely different after that. The giardiniera comes on strong here and gets a bit aggressive in my opinion. That's really my only complaint with this sandwich. The kaiser bun is perfect. Perfect. It's soft and malleable but dense enough to hold everything together and mop up the runny yolk. I should have asked them where they are from.

The Results - 4.71 Delicious Clickbaits out of 5 Delicious Clickbaits. This is an excellent sandwich. Best in the state? That's something that every diner needs to decide for themselves. It's a personal decision between the eater and their taste buds and whichever Sandwich God they choose to worship. My only issue is with the giardiniera - it overpowers the meat and that's a real problem due to the uniqueness of this sandwich. Nobody in the area offers a sandwich like this but the porchetta flavor gets walloped over the head by the spicy mix shortly after it hits the pallet and detracts from the porchetta being the star of this show. I'm exaggerating a bit for emphasis, but not much. I'm more critical of great sandwiches and I don't think that's unfair. I just want it to be the best in the state, regardless of what The Food Network thinks. Do you think they really care about us? They do not. They won't even read this. They're probably too busy working on their 50 States of Bone Marrow or 50 States of Raclette or some other bullshit. 

Unrelated to my sandwich I will mention that I had a bite of the Ham & Cheddar and that sandwich is also fantastic. You would do well to peel off from the Farmers Market some Saturday morning and get yourself a real nice sandwich at Casetta Kitchen. I'll also mention the coffee was excellent. I think he said it was a light roast of an Ethiopian blend from a roaster in Stevens Point. I'm not completely sure about that and it doesn't matter cause this isn't a coffee blog.

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